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Tracy McCormack is now a member of Bluetownusa by Bluelightning Media

Dec 15, 2009

Welcome Them!

At 1:10pm on January 6, 2010, VIP Concierge said…: 1. Please join my meeting, Wednesday, January 6 at 2:30 PM Eastern Standard Time.
https://www1.gotomeeting.com/join/622493777

2. Use your microphone and speakers (VoIP) - a headset is recommended. Or, call in using your telephone.

Dial 914-339-0016
Access Code: 622-493-777
Audio PIN: Shown after joining the meeting

Meeting ID: 622-493-777

GoToMeeting®
Online Meetings Made Easy™

At 9:33pm on January 4, 2010, VIP Concierge said…: Mobile Marketing should exploit the many things mobile devices can do.
Remember what your users are holding in their hands:

It’s a phone – why not invite a call (and make it a link)?

It’s a camera – let your customers get famous for their photos
or enter picture contests

It’s a video camera – think short films that tie into your brand,
campaign themes or brand values

It sends text messages – ask for short bits of feedback, input, votes,
polls, opinions, blurbs and blog posts or let them easily share
your content with friends

It’s location-aware – make special offers when users are nearby;
lead them to the nearest shop; trigger instant, location-specific offers…

It sends email – help people alert friends and share their new
mobile experiences…

It’s a music player – share a tune, a podcast or a ringtone

It’s a video player – show a trailer, promo or full commercial

It’s a calendar – so people can “mark that date” right away,
before they forget

It’s a browser – so your mobile campaigns can link to proper
mobile websites

If all this doesn’t inspire you and your creative teams, nothing will.